Welcome to Expert Media Coaching! I’m Shannon O’Dowd and I have been an on-camera coach for nearly a decade. I specialize in coaching TV hosts, influencers, and experts to be ready to make on-camera appearances as well as train them for the possibility of a career in front of the camera. I have clients on the Today Show, the Doctors, HGTV, Hallmark, WE, DIY, QVC, HSN, and on talk shows, news appearances, morning shows, and more!
You might be asking, what exactly is media training and what should I expect from working with a media coach? The point of the training is to provide you with an understanding of the media interview process, refine your messaging, and polish your delivery. Media training is important for professional actors, musicians, athletes, company spokespeople, entrepreneurs, experts and other public figures.
So, what do you look for in a media training coach? I have a big piece of advice…Look at a list of your potential coach’s clientele and their successes through that coach’s training. For example, I have a pretty substantial track record as an on-camera personality. I have been a company spokesperson, an international informercial host, and a live-presenter for QVC. But it is my clients that have been on major regional and national news affiliates, national talk shows, the Today show, etc. are what make me a credible media training coach.
Lastly, you may be wondering what you will get from media training. Media training will benefit your reputation, your career objectives, and your brand. You will have a reputation of being prepared, with proper on-camera technique, and a clear, dynamic brand message that combines powerful sound bites and talking points.